Find Your People

This Week:

  1. A Plan for Connecting With Strategic Partners

  2. ICYMI: Everyone Can Help With Comms

  3. Food for Thought

  4. Before We Go…


1. Resource: The People and Partnerships Worksheet  

At The EO Report we’re always working to build and share tools that help organizations listen and communicate better and collaborate more effectively. That’s why we’re excited to share a resource developed in collaboration with our partner at Kidsights Data: the People and Partnerships Worksheet.


2. ICYMI: Building Communications Advocates

Our main story today is about building strategic partnerships outside of your organization, but equally important is building advocates for your communications work inside your organization.

Everyone within an organization has a role in building your brand, whether they are on the communications team or not. This article shares strategies for helping your colleagues embrace this responsibility and gives practical ideas for getting them involved.  


3. Food for Thought

A segment where we share some bite-sized insights from communications experts.

This week, we’re sharing some thoughts from Seth Godin on why stories matter so deeply.


4. Before We Go…

From Axios Communicators: What news sources AI chatbots read.

  • Where does AI get its information? Largely from news stories, journalists, influencers, customers, or the general public. It’s less likely to pull information from paid or sponsored content. The lesson: earned media is going to continue to play an important role in your SEO and GEO strategies.


From Late Night with Seth Meyers: Jerry Seinfeld shares what happens behind the scenes.

  • Those casual talk show interviews? They aren’t as spontaneous as they seem. It’s an oldie, but we thought this interview shared great insight into the work producers are doing behind the scenes.


From Excel Branding on Instagram: Reverse graffiti is a low-budget and clever way to capture attention.

  • Here’s a simple way to stand out: reverse graffiti. Create a stencil and grab a pressure washer. Find a busy sidewalk, and get to work! 


You know what creates strategic partnerships? Passing along free resources like The EO Report.

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