Resource Hub for Strategic Communication Professionals
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Established Channels Save Lives
Why clarity in communication is critically important in times of weather-related crisis.

A Crisis is Brewing: To Speak or Not to Speak?
What will your organization choose? Strategic statement or strategic silence?

The Debut of “Interview with a Pro”
Join us for the debut of "Interview with a Pro," featuring Teresa Paulsen’s expanded analysis on the Kellogg's “CerealGate” incident.

Clarity Rating Scale: Kellogg’s and a Looming Customer Boycott: What Happened and Why so Quiet?
Kellogg's CEO Gary Pilnick's comments about eating cereal for dinner amid financial strains have sparked a backlash and calls for a boycott.

Clarity Rating Scale: Outage at AT&T
AT&T's handling of a recent widespread service outage provides valuable lessons in crisis communication.

Short Messages Can Be Tricky: What Did Kansas’ Gov. Laura Kelly Say About the Super Bowl Shootings?
Crafting a concise and effective message during a crisis is challenging yet crucial.

Ulcer Rating Scale: Crisis Communications Satire Health Effects
The EO Report introduces the "Ulcer Rating Scale," a satirical yet insightful tool to gauge the health effects of these high-pressure scenarios.

Are You Prepared for a Crisis?
Is your company ready for a crisis? Tips and tricks to stay ahead of the worst case scenario.

Yikes: The Kyte Baby Controversy
Breaking down the Kyte Baby controversy and lessons learned.

I See What You Did There: Bundling Bad News
“Is there any more bad news coming?” If yes, get your arms around all of it and analyze if the bundling approach makes sense.
